Build Australia’s 
Best-Selling Sparkling Beverage Brand.

Zoncello

CHALLENGE

Launch a premium limoncello spritz into a crowded RTD market with zero brand awareness and compete against established players.

SOLUTION

Built a complete brand platform from positioning to production:

  • Created distinctive brand identity and go-to-market strategy
  • Developed content production system (30+ assets/month)
  • Executed integrated campaign across paid, organic, and retail
Details
Client: 
Zoncello
Service: 
Full Service Retainer
Industry: 
Beverage
Year: 
2019 - Present
KEY RESULTS
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It represents a crown of rays of light, a design symbolizing the spirit of the games—light, freshness, generosity—expressed by the design “Radiant Munich”.

Brian Collins
Co-Founder, Art Director
Next PROJECT

Marriott Bonvoy

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